Small Crew. Big Impact. Big Muscles.

Nunzziii (aka Michael Nunziata) is an extremely passionate personal trainer, body builder, actor and model. After suffering from a massive knee injury, depression, emotional eating and weight gain, he was determined to persevere towards a lifestyle transformation.

His story and inspiring energy has resonated with thousands online and with 200K followers on Instagram, creating an online course was the next step in giving back at a larger scale.

Steezy’s mission? Help Nunzziii create an online course from a written concept to a deliverable product that his followers could access at anytime, anywhere and apply immediately during their workout.

SCOPE OF PROJECT

Info Parsing
Video Production
Post Production
Course Building
Downloadables Design
Site Setup

Collaboration with Lions Digital Services

CHALLENGE

With a small crew and short turnaround time, capture Nunzziii’s years of fitness experience in a video focused online course designed for easy accessibility while students are at the gym.

OUTCOME

Steezy Learning Co. helped Nunzziii distill his expertise into 3 goal focused online fitness courses that effectively captured his energy, personality, and knowledge with video quality that rivals other influencers in the space.

Information Parsing

Converting long-form written content into other forms of media is something that many course creators struggle with. Having written content is an excellent starting point to structure the course curriculum. However, nobody wants to read a textbook online.

Information parsing involves taking written content and breaking down the most essential information into a digestible medium, whether that’s video, PDFs, interactive games or some other form of media.

In Nunzziii’s case, we took this:

many pages of text being scrolled through

And converted it into digestible video like this:

Production & Post

With a crew of only one, the goal of the video production was to create high quality “sheen” look within a limited budget and scope from capture to delivery.

Using effective lighting techniques, audio capture and correction, color correction and grading, we were able to achieve high quality results. Adding titles and motion graphics give each lesson a professional look that measures up to other big budget courses.

In this “before and after” clip, we show the benefits of squeezing the most out of modest gear and software through production techniques.

Downloadables Design

No workout course would be complete without tangible items. Printables to keep students on track and to make organizing their workouts easier was the goal with the design. Ink conservation was also taken into consideration to keep costs low for the student.